Asus targets students, professionals with new AI-ready Vivobook 15

Asus is targeting students and professionals with its newly launched Vivobook 15, pitching it as an AI-ready laptop for everyday productivity that offers smoother multitasking without flagship pricing.

The laptop is the first in India to run on Intel’s new Core 5 Series 3 processor, which includes an integrated Intel AI Boost NPU rated at 16 TOPS. Asus says the chip lays the groundwork for AI-powered Windows experiences, paired with 16GB of DDR5 memory, a 512GB PCIe 4.0 SSD and Wi-Fi 6 for multitasking across browser tabs, video calls and office work.

The Vivobook 15 sticks to a 15.6-inch Full HD anti-glare display with 45% NTSC colour coverage, and at 1.7kg with a 17.9mm profile, is designed for daily commutes. It includes a backlit keyboard with a dedicated Copilot key, fingerprint login on the touchpad, and a physical webcam shield for privacy, alongside MIL-STD 810H military-grade durability certification.

It is available exclusively on Amazon and Flipkart in Cool Silver, Quiet Blue and Terra Cotta colourways, starting at Rs 1,07,990, with Windows 11 Home pre-installed and a one-year Asus global warranty.